By Marion Wavinya
The invention of technology has brought significant change over the years. As the saying goes, change is inevitable, and this has prompted many Sacco’s in the financial sector to integrate technology into their day-to-day operations.
In the past, most processes were carried out manually. Communication was largely done through letters or landlines, which posed many challenges, mainly because it was time-consuming and inefficient. Today, technology has transformed the way we operate. With mobile phones, emails, and social media, communication has become faster, easier, and more effective.
HOW NRS HAS INTEGRATED TECHNOLOGY
Over the years, NRS DT Sacco has embraced technology by integrating digital solutions into its daily operations. These include mobile banking, social media platforms for digital marketing, search engine optimization (SEO), and website analytics.
MOBILE BANKING
In 2021, NRS DT Sacco introduced its mobile banking platform, launching the Okolea App. In addition, the Sacco introduced the USSD code *882# to cater to members who may not be able to access the mobile application.
The Okolea App has been a major milestone in NRS’s digital transformation journey. Through this platform, members can conveniently carry out transactions from the comfort of their homes at any time, whether on weekends or public holidays. The app is available to all members, easy to register, and free of charge.
DIGITAL MARKETING
NRS DT Sacco has also embraced the digital space through online marketing. The Sacco utilizes social media platforms, digital tools, search engine optimization, and website analytics to enhance its visibility and engagement.
This approach has enabled NRS to reach a wider audience, share marketing and organizational content, and build a strong online community. NRS is active on TikTok, Instagram, Facebook, LinkedIn, and Twitter under the handle @nrsdtsacco. The Sacco also publishes blog posts on its website, visit www.nrsacco.co.ke to learn more.
OTHER FORMS OF TECHNOLOGY
Beyond digital marketing, technology has significantly improved both internal and external communication at NRS DT Sacco. Through emails and professional platforms such as Zoom, Outlook, and Microsoft Teams, communication has become more efficient and streamlined.
These platforms support internal and external meetings, scheduling through tools like Google Calendar, hosting webinars, and effective collaboration with colleagues, members, and other stakeholders.
CONCLUSION
At NRS DT Sacco, technology has not only been integrated into operations but has also played a key role in driving growth and efficiency. As we continue to embrace innovation, we remain committed to serving our members better.
NRS DT Sacco — Your Development Partner.
